Growing a small firm in an
evolving legal landscape

A fireside chat with Kush Birdi, Co-Founder
and Managing Partner of Birdi & Co

With 63% favouring organic growth over M&A, small law firms face ambitious goals. But juggling growth levers like technology adoption, process streamlining, marketing, and talent investment means firm leaders often find themselves stretched thin – all whilst practising law.

Join Kush Birdi, Co-Founder and Managing Partner of Birdi & Co and Matthew Leopold, Head of Brand and Insight at LexisNexis for a candid discussion on the challenges of running a small firm, as well as proven tactics for growth. Topics include:

  • Top marketing strategies to drive growth and retain clients
  • Hiring right, and retaining talent in a competitive market
  • Investing in new tech to boost operational efficiency
  • Tips on balancing evolving client demands with team well-being

Fuel sustainable growth for your small firm. Register now and position your firm for success.

Date: Wednesday 2nd October 2024
Time: 12:00-12:30 BST

Speaker

Kush Birdi

Co-Founder and Managing Partner of Birdi & Co

Having worked in the legal industry for some time, building up experience across various practice areas, Kush decided to found Birdi & Co. A law firm that is passionate about doing the work they love, in an environment that treats clients and staff in the right way.

Birdi & Co believe in changing the perception of lawyers and supporting our clients' dreams with infectious enthusiasm!

Kush believes that empathy, combined with a warm and approachable nature are as important as delivering top-quality technical work.

Today, Birdi & Co has grown to a team of 7 and there are exciting plans to develop into a new phase of growth.

Fireside chat moderator

Matthew Leopold

Head of Brand and Insight of LexisNexis

Matthew is a market strategist – specialising in technology marketing for the professional services industry. He has been involved in shaping market insight and creating transformation strategies for most of his career. He has led brand and insight marketing for FTSE 100 and NYSE listed businesses in the UK, USA and in a number of countries around the world.

As a strategist, Matthew always has an eye on the trends and opportunities of a market. He loves bringing the professional services market to life, showcasing not just how tech is revolutionising the industry – but explaining why and painting a compelling picture of the future.