Stefaan Meuwissen

Intellectual Property Lawyer, Hogan Lovells

Stefaan works for the Beijing branch of our Hogan Lovells Intellectual Property Agency. He joined Hogan Lovells in 2014. Prior to this, he worked at the intellectual property department of a top international law firm in Brussels for three years.

Stefaan obtained a master's degree in intellectual property law from King's College, University of London, and a bachelor's and master's degree in law from Leuven University, Belgium. He also qualified as a lawyer in Brussels in 2011. His native languages are Dutch and English, and he is also fluent in French, Portuguese and Italian, and has an intermediate level of Mandarin Chinese.

His main practice areas are commercial intellectual property, including deals involving licensing, assignment and technology transfer, and various intellectual property-related commercial transactions. In addition, he also provides general foreign-related intellectual property consulting services.

Contributed to

1

Dealing with social media influencers—China

Practice notes

This Practice Note is aimed primarily at brands wishing to engage with influencers (or other talent) for particular social marketing campaigns and advertising promotions in China. It covers: what constitutes ‘endorsement’ in China, disclosure requirements, types of breaches and sanctions, oversight of endorsement activities, ownership rights to sponsored content, and key provisions in China focused talent agreements.

TMT