The tipping point:
Measuring the success of AI in tax
AI adoption is accelerating, but tax firms risk falling behind. Without clear success metrics, talent will leave, and competitive advantage will be lost.
The use cases for tax AI are endless, and right now we're only at base camp.
AI is already transforming tax practices – but are firms keeping up?
Adoption is rising, but implementation is lagging. As AI reshapes the tax profession, firms that move fast will gain an undeniable competitive advantage, while those that hesitate risk losing both clients and talent. Our survey of 350+ UK tax practitioners found:
- Almost half rated their organisation as slow or very slow at adopting technology
- Almost two-thirds (60%) said more AI training would encourage greater use
- 42% aren’t using any significant metrics to measure AI performance.
Download our report to read the research, delve into change management strategies, and gain insights from some the tax market’s most notable voices.
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