ICO fines compensation firm £90,000 for PECR marketing call breaches
The Information Commissioner's Office (ICO) has imposed a £90,000 fine on AFK Letters Co Ltd for breaching the Privacy and Electronic Communications Regulations (PECR) between January and September 2023. The enforcement action addressed 95,277 unsolicited marketing calls to Telephone Preference Service registrants, inadequate consent records, and non-compliant third-party data collection. The case highlights the ICO's interpretation of Regulation 21 requirements for valid marketing consent and proper record-keeping obligations.